Today, I woke up to this news article about Suave – Unilver’s off the shelf shampoo brand. Unilever put Suave into new, premium-looking slick packaging, added a hefty price tag, called it “Evause” and sent it to out to beauty influencers (basically the folks who tell millions of consumers what is cool Read more…
How can a start-up with no track record and no testimonials to bank on, win a potential customer’s trust? It borrows credibility.
You have decided to hire a digital marketing agency, reviewed their technical competence, and are excited to sign the deal. But, how do you know you are not making a mistake?
As average attention spans decrease, speakers have to work harder to sustain audience attention. No matter how good you already are, you will have to skill up your game significantly.
Here are three ways to captivate your audience.
Here, you will find examples of articles written on behalf of business leaders to help them elevate their personal brands.