Branding – B2B technology marketing writer

Personal Branding 101: 3 Ways a Strong Personal Brand Propels Your Success

Today, I woke up to this news article about Suave – Unilver’s off the shelf shampoo brand. Unilever put Suave into new, premium-looking slick packaging, added a hefty price tag, called it “Evause” and sent it to out to beauty influencers (basically the folks who tell millions of consumers what is cool Read more

By Sonali Raval, 10 yearsApril 21, 2017 ago

How Can Start-Ups Build Trust? Leverage These 4 Underused Credibility Cues

How can a start-up with no track record and no testimonials to bank on, win a potential customer’s trust? It borrows credibility.

By Sonali Raval, 10 yearsMarch 16, 2017 ago

Personal Branding for Leaders (Articles / Write-Ups)

Here, you will find examples of articles written on behalf of business leaders to help them elevate their personal brands.

By Sonali Raval, 10 yearsMay 16, 2016 ago